Consumer Information

NRA Relaunches Eddie Eagle GunSafe Program

Eddie Eagle from NRA's GunSafe Program with four more cartoon characters

As a responsible gun owner and parent, you probably have questions about when the perfect time to have “the talk” with your children—the talk about gun safety.

Perhaps you are not a gun-owning parent and unsure how to approach your children or your children’s friends’ parents about gun safety. With an unbiased agenda, the NRA’s Eddie Eagle GunSafe Program has only one goal in mind—children’s’ safety.

Eddie Eagle from NRA's GunSafe Program with four more cartoon characters
Based on a new video and website featuring Eddie Eagle and a group of new friends called the Wing Team, the new face of the program encompasses a diverse group of cartoon characters that children will find more relatable.
This program has helped educate close to 28 million children in Pre-K to 4th grade on what to do if they encounter a firearm. Originally founded in 1988, the NRA relaunched a brand new Eddie Eagle GunSafe Program campaign at the NRA Annual Meetings & Exhibits in April 2015.

Based on a new video and website featuring Eddie Eagle and a group of new friends called the Wing Team, the new face of the program encompasses a diverse group of cartoon characters that children will find more relatable. Developed and tested by educators, school administrators, curriculum specialists, urban housing safety officials, clinical psychologist, law enforcement officials and National Rifle Association firearm safety experts, the Eddie Eagle GunSafe Program and new website called the Tree House offers interactive, engaging and memorable content that teaches children to stop, don’t touch, run away and tell a grown-up if they run across or see a gun.

The program and new initiative takes the guesswork out of how to talk to you kids about being safe around guns.

On the Eddie Eagle Tree House website is a gateway for parents to access a “grown ups” website filled with resources to help you talk to your children.

Wayne LaPierre, NRA executive vice president says, “It’s about safety—nothing more, nothing less.”

About NRA

Established in 1871, the National Rifle Association is America’s oldest civil rights and sportsmen’s group. More than five million members strong, NRA continues to uphold the Second Amendment and advocates enforcement of existing laws against violent offenders to reduce crime. The Association remains the nation’s leader in firearm education and training for law-abiding gun owners, law enforcement and the armed services. Be sure to follow the NRA on Facebook at www.facebook.com/NationalRifleAssociation and on Twitter @NRA.

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Comments (6)

  1. Anti-gunners also prefer addition child victims of gun accidents to help drive their anti-gun interest. If they are really concerned about this issue I would like to see Their program!

  2. Regardless of the antis criticism (they would criticize anything with the NRA’s name on it…) this is the kind of program the 1) educates children and prevent accidents 2) in doing so provides positive publicity for the NRA despite the lefts effort to sabotage.

    The critical importance of the NRA on so many levels is absolute–its Members can thank one another regarding the fact that the NRA has successfully defended the Second Amendment even when attacked from all directions simultaneously…When I think of Our Great Nation absent the NRA, I think of a Nation absent Freedom as 2A protects all else, The Bill of Rights as well as the Constitution itself. God Bless.

  3. the “run away and tell a grown up” part bugs me … teaching them to run away from a gun is teaching them to fear guns, period, which will make it harder later on to get them on our side as responsible gun owners for sporting and self defense uses …. the telling a grown-up part is problematic because the kid probably at that young age no idea about the politics involved, and the choice of who the child tells could mean either no big deal to the owner of the gun the kid saw, or the beginning of a persecution, depending on whose gun it was, where it was, where the owner was at the moment the kid saw the gun, the political beliefs of owner vs person told by the kid, …..basically this approach gives kids carte blanch to tattle on other peole’s business they have no business seeing or talking about to 3d and 4th parties … too damn many busy-bodies in this world today without teaching kids to do it too … in the Army, camped out on the rifle training range in Basic, we had to sleep with our M-16s inside our sleeping bags to keep the drill sgt’s from slipping them out of our pup tents … after basic it was pounded into us that if that rifle wasn’t slung on your back or in your hands on a field exercise, it had better be in a rack inside a tent that was occupied 24/7, like a hq, or no more than arm’s reach away, or you were invited to do pushups in the mud in full battle rattle with feet on a truck bumper till your hands felt Chinese air … basically what I’m sayin’ is a kid should never see a gun except on somebody’s body (police or military) or on tv / movies / video games

    1. Would you prefer they instead try to teach how to safely unload a firearm without supervision to children who may not even be able to tie their own shoes yet?

      “Run away” isn’t about fearing the gun – it’s about getting help as quickly as possible and removing the child from the immediate area of a potential tragedy.

  4. This is the way it should be done. Facts and common sense instead of anti-gun indoctination intended to play on people’s fears and emotions. Like the idiots who tried to push off that anti-gun video telling children to steal their parent’s guns and take them to school to turn in to their teachers. Can you imagine the tragedies THAT would have created?

    I grew up long ago when people just left their hunting rifles and shotguns in the closet, and I never shot myself or anyone else because I understood and respected guns from an early age. When I was raising my own kids, i taught them about guns and took them shooting from an early age, and never once had a problem of any kind with them getting into the guns. The Libs attitudes about guns are helping to create the very problems they claim to be trying to avoid.

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