“When we were kids, my dad paid a bounty of 10 cents per mouse. This more than piqued the interest my brother (Brian) and I already had for catching mice. In the beginning, we thought cheese was the ticket. It seemed to work well enough in the cartoons, and we didn’t know any better. It didn’t take long to realize our mice were not fond of cheese. We decided that if we wanted to be successful, we were going to have to do some experimenting on our own,” said John Burgeson, president of Wildlife Research Center.
And that’s how the company got started, two kids trying to make some money—one dime at a time. However, mice can only hold a young boy’s attention for so long. John and Brian eventually ventured into the woods and began trapping muskrats and other small game. “We took our lessons from the mice and started applying our knowledge to other species. We just loved trying different smells and seeing what worked and what did not,” John remembered.
“We read every magazine on trapping we could get our hands on and ordered a fair number of scent and lure products from them too. We were never quite satisfied with just trying something out of the box or bottle. We continually mixed products and added our own ingredients just to see if we could make something better. In fact, before I ever started deer hunting, I would whip up a batch of scents and convince my dad and his buddies to use it and report back if it worked,” John chuckled.
“Eventually we started Wildlife Research Center and in 1983 we introduced our first product. After the years of trying different things we had a deer formula that really worked—we introduced it under the name Trail’s End #307,” John stated.
Today, John and Brian are still mixing and concocting formulas to create some of the best products a hunter can take afield.
Scent Killer Gold Scent Eliminator
Scent elimination isn’t new for the hunting community or for WRC, but how Scent Killer Gold works is. “With Scent Killer Gold, we looked for a way to make the product even more effective after it dries. This way, a hunter can pretreat his or her clothes before they go into the field. Then, when they put their clothes on in the field, the clothes are dry. This will be huge in areas where the temperature is particularly cold,” said John. Scent Killer gold will is offered in 12-ounce and 24-ounce bottles.
Scent Killer Gold Body Wash
“Scent Killer Gold Body Wash is an upgrade to our current body wash. We liked how the old formula worked, but with a few tweaks, we found ways to super-charge it even more,” John stated.
Scent Killer Gold Laundry Detergent
“With the expansion of high-efficiency washing machines, we felt the need to design an he product. The result was Scent Killer Gold Detergent. Scent Killer Gold Detergent works great and only uses about half as much detergent per load of laundry, making it a great value for the consumer as well,” John explained. For older machines, WRC makes another supercharged product, Scent Killer Liquid Detergent.
Last, but by no means least for 2012, is WRC’s scent lure Golden Scrape. “Currently, we are offering our Active Scrape product and it works fantastic. In fact, it’s probably the best-selling scrape product on the market today. With that in mind, we have set the bar pretty high for Golden Scrape. Golden Scrape will be just a bit more of a premium, with a couple of extra little tweaks that is really going to get the bucks fired up,” John concluded.
If you are looking to save a few extra greenbacks, Wildlife Research Center is offering a rebate of many of its products that Cheaper Than Dirt sells.
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